We started working with Girvans back in July 2020, just as the first Covid-19 lockdown was lifted. Girvans has an amazing local following, and an established product of fresh food and tasty treats, but owner Fiona felt they could be doing more on social media to keep their following informed with opening hours and menus, as well as showing a bit more behind the scenes.

The first step was to streamline the Facebook page and set up a dedicated Instagram account. We then started building a loyal and engaged community of local support across both channels. Next up was to get a bank of quality photos taken for using across the digital channels. This required regular visits to get new photos, which showcase the product well to customers browsing online. This was particularly important during Lockdown periods when customer decisions were based on online presence and will continue to be a vital tool during a process of relaunching in a post-Covid marketplace.

We also worked closely with the guys at twofentons to provide images and content for the new Girvans website which went live early 2021.